We work entirely on a results basis

Cherry Digital is one of the leading results-based Florida PR Companies. We only charge for press coverage that we achieve – there is no retainer fee to pay, no long-term contracts you are tied into. We run things on a campaign-by-campaign basis – that’s how confident we are in our own abilities.

Director of PR Services

Hello, my name is Kate O’Reilly, and I am responsible for running Florida PR campaigns here Cherry Digital. I have worked in online and print PR for over 15 years, and I love the challenge of promoting local businesses, and driving growth in more established companies. I work across various industries and have established close relationships with key print and digital journalists from leading Florida consumer and industry publications. We have run many public relations campaigns in The Sunshine State – we know the state well and its nuances. In fact, our study in 2019, based on 4 years of data found that the optimum day and time to send a press release in Florida is 10.12am or 2.14pm on a Wednesday!

Example Campaigns

We recently ran a digital public relations campaign for GearHungry.com asked Floridians how far they’d be willing to travel to see family for Christmas, or whether they would have a virtual Christmas and video call their loved ones instead. The story included an interactive tool which allowed its users to compare the best ways to keep in touch with their friends and family over the festive period. The press loved the story and it featured heavily including a full page write up in the Miami Herald.

A campaign for MattressClarity.com found that Floridians were getting the least amount of sleep in the U.S! The story yielded press coverage and valuable SEO backlinks in Floridian publications such as WJHG, Chronicle Online, NBC 2 and ABC 7.

Another successful campaign for MattressClarity.com investigated how often couples in Florida couples argue… The story was picked up in publications such as Click Orlando and Miami Herald, which really boosted the brand’s awareness and Google rankings.

We also ran a campaign for leading security website, SecurityBaron.com. We investigated the 50 safest cities in Florida, and presented them in this graphic:

The story was picked up state, and nation wide, and below is a selection of Florida publications, which featured: Niceville, Crestview News Bulletin, NWF Daily News, Santa Rosa Press Gazette, The Destin Log, WFLA News, City of Gulf Breeze, Msn, Clay Today, Palm Beach Daily News, Palm Beach Post, 95.3 WDAE, WJNO, cbs 12, Wear TV, Rumba 106.5, CW35, Your Observer, Kix Country, OMNY, Village NPB, and City of PSL.

The power of online press coverage…

Although press coverage in print publications is important for brand awareness, a lot of our focus is within the digital sphere, whereby we use clever marketing techniques to drive organic traffic to your website which leads to increased sales and improves your search engine positioning (SEO). Below you will see a list of our core PR & marketing services, yet we approach each campaign individually – please get in touch with me in the below contact form and I will be happy to answer any specific queries you have about how we can promote your company and make things big!